« Anyone with a nose for genuine rock’n’roll already knows that Fat White Family are plainly the most exciting, influential and talked-about band to come out of this country in the last few years ! » -Laurence Bell (Domino CEO), Dec. 2016
« One of the best live bands in the country ! » -The Independent
Seven years into a career defined by collapsing masculinity, Celtic mysticism, pound shop shamanism, provocation, eroticism, wanton violence, joy, radical empathy, narcissism, hog-like indulgence, personality defects and a fondness for both extreme left and right-wing aesthetics - and some of the best musical performances this fractured isle has ever witnessed - and the South London-spawned band return, clean(ish) and serene(ish).
Serfs Up !, the band’s new album could be called a career-defining moment, were the Fat Whites – always a drug band with a rock problem - to ever have considered this a career. It’s not. It’s so much more. It’s struggle. It’s survival. Potential, finally, has been realised, the odds have been defied, and the Fat White Family’s greatness can no longer be denied.
With the smoke now clearing and the battlefield-free of casualties, Fat White Family now re-emerge triumphant. The results on Serfs Up ! offer something utterly sensual. It’s a lush and masterful work, lascivious and personal. Tropical, sympathetic and grandiose. It invites the listener in rather than repel them through wilful abrasion. Fat White Family have broken previous default patterns of behaviour, and as such their third album heralds a new day dawning for a new world.